Who approves a new design of a Guidon for a new Company, Battalion or Brigade?

• A. The Army Design Office
• B. The Pentagon
• C. The Institute of Heraldry (TIOH)
• D. The Army Institute of Design

Answer: (C)

Official heraldry approval authority: The Institute of Heraldry is the U.S. Army’s official heraldic authority responsible for approving new guidon designs for units such as a Company, Battalion, or Brigade. They review proposed designs to ensure proper symbolism, color usage, dimensions, and compliance with Army regulations before a guidon is produced and issued. The other options don’t serve this role—The Army Design Office isn’t the heraldic authority, the Pentagon is the department headquarters and does not approve unit heraldry, and the Army Institute of Design isn’t a recognized Army agency.